Social Leadership
Who says executives don’t use social media? Here are some excellent examples of Cisco executives celebrating our Partners at Cisco Partner Summit 2015 #CiscoPS15. Karen Walker and Sherri Liebo gave us...
View ArticleCisco Partner Ecosystem in the Midmarket
When you hear the name Cisco, what comes to mind? A pretty safe bet is that you think “enterprise networking leader.” Of course, we want you to always think of us in those terms, because it’s true.
View ArticleCRM Implementation is Crucial for Revenue-Generation Marketing
In the last blog on revenue generation marketing, I took some time to discuss how our operational implementation was working at Cisco. As part of that, I shared the four main best practices we...
View ArticleCisco Marketing Velocity: Replays and Final Thoughts
I spent a great week in Chicago at Cisco Marketing Velocity and, as promised, now I’m back to share one last quick recap of the event, including the replays of the speakers’ sessions. Hopefully you...
View ArticleCreate Your Roadmap to Capitalize on the $19 Trillion IoE Market Opportunity
At Cisco, we say that the Internet of Everything (IoE) changes everything. We really believe it. No other technology has been so pervasive or as rapid in its growth as the Internet—adding billions of...
View ArticleWonder Vision: The Power to See What No One Yet Can See
As I mentioned at the end of Marketing Velocity 2014, I am starting a fun blog series based on the marketing superheroes introduced at the event in Chicago. I will spend the next few months talking...
View ArticleThe Alchemist: The power to blend art with science in a way no one can ignore
In continuing my blog series from Marketing Velocity 2014, I am spending the next few months talking individually about the five superheroes we introduced in Chicago this year: Wonder Vision – The...
View ArticleSuper Voice: The power to reach millions at the same time
You’ve already seen what I had to say about Wonder Vision and The Alchemist. Up next is Super Voice! As I continue my series on marketing superpowers, you’ll continue to see updates from each of the...
View ArticleData Man: The power to turn piles of data in competitive insight
In my continuing series on marketing superpowers, we’re now ready to tackle Data Man! Of course you’ll continue to see updates from each of the superheroes below, and I’ll make sure you have links to...
View ArticleMega Mentor: The power to get the most from others
Well I’m wrapping up my series on marketing superpowers, and to finish up, we will take a look at Mega Mentor! I’ve worked hard to keep you up-to-date on each of our superheroes, but if you’ve missed...
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